Saturday Arianna told you about her experience with Craig and Courtney Laughlin during the Capitals Social Night. As bloggers, sports photographers, and sports broadcasters in training, it was a real treat for us as non-credentialed bloggers to see where we aspire to sit! We were escorted by Megan Garner, Director of Marketing throughout the tour.
Walk with us down the hall:
Craig, Courtney, and James Heuser, Director of Digital Media for the Capitals were gracious hosts. From the moment we stepped on the elevator with Eric, we were full anticipation to see where our local idols call home during games. We made our way down the hall to the media area where Courtney warmly greeted us. Her dad joined us shortly after we arrived.
Craig took us down to the CSN suite and where he makes magic happen. Asked if he stands during the broadcasts, he explained that they try to stand as much as possible but at times he has to manage his notes and the computer so he ends up sitting down quite a bit. The view was great from his area, much better than we imagined. Locker said they have to vacate the space when NHL or NBC take the lead broadcasting Caps games.
Everyone who has a role in bringing fans closer to the game experience has an suite and we were able to see some of those as we walked around. We saw where snacks are set and information is shared with the media. We had a look down on the ice from the press box as well as the screen where the media get a closer perspective of the game.
There was some great teasing between daughter and father about the social media gap. Courtney is doing her best to train her dad on the many nuances of tweeting and Craig said he is still waiting to figure out Instagram and Snap Chat. It was pretty comical. That said, CSN is committed to engaging with fans more on social media and Courtney explained that they really do want more fan input during the many shows on CSN. Craig was especially excited about Facebook live!
We really appreciated the opportunity to see behind the curtain of the Caps media machine. Even Sergey Kockarov, VP of Communications (and PR guru on twitter) joined us for a bit. We also have a new appreciation for the preparation and hard work that go into giving the fans the best viewing experience possible.
Stay tuned for an interview soon with Courtney. Let us know what you would like us to ask.In the meantime. stick tap to all those behind the scene personnel.